Renovating the Classics
A short film, celebrating the launch of this unique artwork series, spotlighting the role of creativity within the insurance industry.
Renovating the Classics Launch Event
On Tuesday 26th March 2024, over 80 guests joined us in London at the Victorian Bath House for our exclusive “RTC” launch event. With the meaning of “RTC” a closely guarded secret, our guests had little idea about what would be revealed on the night.
RTC was revealed as Renovating the Classics – a new series that takes world-famous art and introduces an entirely new renovation twist. It’s a tongue in cheek celebration of the human-centred creativity that sits at the heart of Renovation Underwriting and has enabled us to give many yesses where others said no.
Welcome drinks were followed by a passionate speech, delivered by Managing Director Douglas Brown, in which he urged the gathered insurance industry leaders to celebrate and discuss the importance of continued creativity in our industry – not typically known for creativity.
“While some see creativity as a tool, we use it as an operating system. It’s an integral driving force behind curating the best service, products and cover. Not only that, but working together to overcome problems through creativity helps teams build closer connections, trust and collaboration.
Our best days at work are the ones where we overcame great hardship, dug ourselves out of a hole, shared the pain but also the elation of delivering the goods.”
Calling on larger organisations to ensure that creativity and innovation are not lost to AI, he urged guests to have the courage to stand up to shareholders and analysts and to make a difference to their profession, their clients and the people who work within it.
“Small companies innovate because they will die if they don’t. Bringing that urgency to a bigger business is about reframing our goals to make them infinite, taking things beyond the next quarter or the next year, because fiscal goals are an abstraction, they are not compelling and they are not why people come to work in the morning.”
Guest feedback was overwhelmingly positive. Few had anticipated that the event would reveal a new, playful artwork series. It was certainly something that the market hasn’t seen for a while and created quite a stir!
“I think it’s fantastic, very contemporary. It’s a nice twist on the insurance and art world.”
– Giles Greenfield, CEO, Markham
“I love the card players! The people that had been used, the guy in the yellow vest. That was my favourite. I think the idea is wonderful, it makes people think.”
– Rachael Doer, Managing Director, Doer Dallas Valuations
Keen to learn more about Renovating the Classics?
If you missed our launch event, please head to our stand at BIBA this May where one of the collection will be on display.
Fancy owning a Renovating the Classics original? Keep an eye out for details of a charity auction.
Get in touch to share any other questions or feedback, we’d love to hear what you think!